By Gerald N. Cook,Bruce Billig
Airline Operations and administration: A administration Textbook is a survey of the airline undefined, quite often from a managerial viewpoint. It integrates and applies the basics of a number of administration disciplines, rather economics, operations, advertising and finance, in constructing the evaluate of the undefined. the focal point is on tactical, instead of strategic, administration that's really expert or precise to the airline undefined.
The basic audiences for this textbook are both senior and graduate scholars of airline administration, however it must also be precious to access and junior point airline managers and professionals seeking to extend their wisdom of the past their very own practical quarter.
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