Download A Business History of the Swatch Group: The Rebirth of Swiss by P. Donzé PDF

By P. Donzé

This ebook bargains an in depth and whole research of the tactic which enabled the Swatch team to set up itself at the global industry. specifically, it tackles the problems of construction restructuring, with the hole of subsidiaries in Asia, and the implementation of a brand new business plan, characterised through the stream in the direction of luxury.

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